Educational Empowerment Program Kicks Off at McCaskey High School Campus in Lancaster, PA
Verizon Wireless, in conjunction with Samsung, kicked off its educational empowerment program at the School District of Lancaster in Lancaster, Pa. The program focuses on mobile learning and informs a select group of 36 students how to leverage technology in and out of the classroom to assist in learning and preparing for entering higher education or the workforce.
Since the educational empowerment program was created by VZW in 2011, it has been implemented in 15 high schools in the northeastern United States. VZW selected J.P. McCaskey High School and McCaskey East High School in Lancaster to be the first high schools in Pennsylvania to execute the program, largely based on its progressive and diverse student body.
The program’s signature component is its student app competition, which will have 12 teams of three working to develop unique app concepts, and creating marketing plans and commercials around them, using new 10-inch Samsung Galaxy Tablets. Throughout the project, which runs through April, students will attend bi-weekly workshops conducted by VZW team members covering topics such as resume writing, job interview skills, and social media fundamentals.
At the end of the project term, teams will present their app concepts and marketing plans. A panel of judges from VZW will select three finalists and a public online vote will determine first and second place winners. The members of the winning team will receive $2,000 scholarships, new Samsung Galaxy Tab 2 10.1 tablets and VZW summer internships. Each member of the second place team will also receive a Samsung tablet. Winners will be named at the McCaskey High School Awards Program May 1.
The program fulfills Verizon’s goals of teaching students about technology, opens them to experiences they wouldn’t ordinarily have, and drives home the importance of continuing their education while fostering creativity and collaboration. In the upcoming weeks, the program will launch in schools in Syracuse, N.Y.; Havre de Grace, Md.; Newark, N.J.; Patterson, N.J.; and Boston.